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• 2020
LANZA
Branding • Racing Platform • Quito, Ecuador
"Lanza" is a platform for people who enjoy adventure-sports and competition. The brand translates this world into virtuality, creating a space to run and compete without being in a physical context with other runners. Through GPS, it records and shares data with runners to enhance their times.
Branding • Racing Platform • Quito, Ecuador
Branding
• Sport
• Ecuador
• 2020
The Story
The system is dynamic, and it speaks of movement. It fits into the sports category with a technological touch that sets it apart, allowing for clear communication of its purpose and concepts.
WEB: Lanza.fit.com
Branding •• Merchandise •• Public Space Comunication
WEB: Lanza.fit.com
Branding •• Merchandise •• Public Space Comunication
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